We founded Toobydoo inspired by a shared love of fashion, architecture and design. At the time modern design kids clothing was hard to come by, so we started designing a few items, steadily growing into a full collection.

At the heart of Toobydoo is the fun of play, playfully referring to both philosopher Plato's famous quote 'to be is to do' and the carefree singing of Frank Sinatra's 'do be do be do'.

Finding out that Toobydoo really goes well with other modern design items we evolved into a gifting destination for the modern family and design enthusiasts.